Государственная система поддержки деятельности российских СМИ по продвижению их продукции на зарубежные информационные рынки в условиях информационных войн

Abstract

In this paper, based on the analysis of current sources, including materials of the largest Russian mass media, the analysis of the state system of support for the activities of Russian mass media to promote their products to foreign information markets in the context of information wars is carried out. It is noted that the information war against the Russian media abroad has now reached a new level. It is established that the modern state system of support for the activities of Russian media to promote their products to foreign information markets in the context of information wars can be divided into two types: prohibitive measures against foreign media and administrative measures to stimulate Russian media working in the foreign information market. As a result of the conducted research, it is shown that at present in comparison with previous years the influence of prohibitive measures against foreign media has increased to support the activities of Russian media to promote their products to foreign information markets. The development of administrative measures to stimulate Russian media working in the foreign information market is also continuing. New forms and methods are proposed, which in the future should make it possible to promote their products more successfully on the foreign information market. Taking into account the conducted research, proposals have been made to further improve the system of support for the activities of Russian mass media to promote their products to foreign information markets. According to the authors, the combined application of the proposed measures will allow the Russian media in the future to enter new foreign information markets in the context of information wars and gain a foothold in the markets in which they are already present.